The good news…..
Forwarding a quirky email or an amusing link or video attachment to colleagues may seem innocent enough, but it is the modern equivalent of ritual gift exchange and carries with it similar social implications, say US researchers.
Excerpt from New Scientist
Forwarding a genuinely amusing or interesting link to a friend, for example, shows that you are thinking of them and are aware of the sort of content they like, Gross says.
The bad news…
But passing an irrelevant or out-of-date link on to contacts can be annoying, thus lowering the sender’s social status in the recipientâ€™s eyes.
The real situation.
I HATE MAIL FORWARDS!!!!
And I don’t mind losing a few friends who love mail forwards.
I ALSO HATE TO TELL my so-called online friends what I had been up to when they could easily read my blog. I have a blog, dear. Read my blog.